Organic food, Claims for
After extensive consultation, CAP has produced a Help Note on Claims for Organic Food. The Help Note provides guidance on the marketing of claims for organic food to help the industry ensure that its marketing communications conform to the British Codes of Advertising, Sales Promotion and Direct Marketing. The Help Note covers: general rules; registration and the law; organic type claims; environmental claims; safety, health and welfare claims; taste claims; and cost claims.
Organic food, Claims for [53.72KB]