When to take Copy Advice

Information about when to take this helpful and practical service.

ScampsConsultative Service

We provide practical and helpful advice on your campaign concepts, imagery, data and copy – for ads, direct marketing campaigns and sales promotions running in non-broadcast media, i.e. press, posters, ambient, cinema and paid-for space on the internet. 

We can advise on any current campaigns you’re progressing, at any stage. We can look at concepts, imagery and /or copy – or just discuss an idea. We’ll help you establish any potential issues before you spend costly time and resources taking them forward. 

We’re happy to review rough scamps, visuals or draft copy and suggest that you send us materials early in your production process.  We’re more than happy to look at the same campaign several times as it evolves – this way we can identify any issues early on, and save you costly time and resources. 

We will proactively help you find solutions that will allow your advertising to achieve cut-through, but avoid complaints. 

We can add value to your campaign management process.

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Watch new Advertising Codes seminar

Watch the recording of one of the General Overview of the new Advertising Codes training seminar. All you have to do is login or sign up to CAP Services if you are not already a registered user.

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Gambling advertising seminar

9 September 2010 - designed to update marketers in the gambling industry on the latest guidance and recent ASA rulings to help ensure marketing communications comply with the Advertising Codes.

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FAQs

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